The market is overflowing with fashionable brands to choose from and is so satiated that it is hard to remember which the brands that are there are.
H&M: This clothing brand needs no introduction since it has been there since 1947 being founded by Hennes and Mauritz. Its appeal is global in the business of women’s clothing. They have made collaborations with top-of-their-game designers like Stella McCartney and personalities such as Karl Lagerfeld. Grapevine says that the next grand collaboration will be with Alber Elbaz. Their collection can definitely change the wardrobe for anyone.
Uniqlo: This brand goes head to head with GAP since it sells colourful clothing options like no other. The clothes are created in a way that they look more sophisticated and expensive than they actually are. They have a unique formals section for women including button-downs, suits, blazers and denim. They bring in shoppers by making clothing that projects ideals of affordable minimalism, for example, the collection by Jil Sander. They have also made collaborations with Costello Tagliapietra, Alexandra Wang, Phillip Lim etc.
Zara: This is a Spanish retail brand that has made its mark all across the globe. They stock up on clothing items in trend as soon as they are launched. It is able to do the same since they produce clothing in factories owned by the brand itself. Their range of affordable work-wear is a rage in the United States already and rightfully so since they do not look shoddy as in comparison to how they are priced.
Topshop: This is a fast clothing retailer of fashion and a well-loved brand that is based in London. The shop or brand rather offers a trendy mix of staples and clothing worthy of being worn at parties etc. This store has global expanse and reaches out to markets beyond North America, Asia and Europe. This is one of the clothing brands that can cater to the needs of sportswear among other items of women’s clothing.
Urban Outfitters: This clothing brand had come up in Philadelphia in the year 1970 and was erstwhile known as The Free People’s Store. This is a safe haven for students looking for trendy, cute and kitschy clothing. The big plus is houseware which is sold at cheap rates here. The consumer base goes, however, beyond just college students since this is one of the brands that are known to be making some amazing collaborations like with Paul & Joe, Corpus and Steve Alan.