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Sharisa India: a sustainable beauty brand with an organic twist of skincare

by Contributor
January 25, 2023
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Sharisa India and its founder’s unique beliefs

Makeup and beauty products play an important role in today’s world, but it’s unusual to say that they can also be healthy and rejuvenating for your skin.

Beauty brand, Sharisa India develops products beneficial for the skin, vegan, non-toxic, and made using natural ingredients. The business aims to offer a range of products infused with unique natural ingredients that not only enhance beauty but also skin health.

The founder of Sharisa, Shefali Jhalani, enjoys performing unconventional things like roller skating and having her name listed in the Limca Book of Records. Sticking to similar beliefs of uniqueness, she founded a beauty brand with a skincare fusion, bringing the concept to life under the name Sharisa India.

Essential oils such as sea buckthorn oil and other powerful components are specifically used at Sharisa to improve the skin from the inside out. The brand’s goal is to provide environmentally friendly cosmetics suitable for all skin types.

Shefali’s struggle to find relevant beauty products

Shefali Jhalani established Sharisa India in 2021. Shefali comes from a business-oriented family in Jaipur, where she did her schooling. She holds a bachelor’s degree in Mass Media from Mithibai College and a master’s degree in Marketing from Brunel University in London. She started working as an intern for numerous national and international organizations while she was studying. Furthermore, earning more than three years of experience in leading, planning, implementing, online and offline marketing campaigns in different segments helped her get the exposure in the global beauty industry.

Shefali always had a passion for makeup since her childhood, but after struggling to find suitable makeup products that would suit her sensitive skin and would make her feel confident without any worry was where it all began. During her master’s degree, she decided to come back and launch a brand that could help people who were struggling like her by transforming her dream into reality under the name Sharisa India. Shefali wanted to introduce something nourishing yet beautifying for everyone, making beauty sustainable and accessible.

Brand’s Products and Presence

Sharisa India, an exclusive clean luxury beauty brand, offers a wide range of cruelty-free, vegan, and gender-neutral products in stunning packaging that enhances the unboxing experience.

Presently, the brand is available on its website as well as numerous e-commerce sites, including Amazon India, Flipkart, Purplle, LBB Shop, Kindlife, and Paavo India. With a strong online presence, the brand has reached almost every state in the country, including a few very remote areas, and has ambitions to expand into the global market.

Social and Environmental Commitments

Sharisa India also gives back to society in the best way possible. To support the goal of women’s empowerment and providing opportunities for them, it is closely allied with the non-profit organisation INDHA. 

Additionally, Sharisa is a proudly Indian brand that aims to work locally to enhance the community’s social, economic, and environmental well-being. Also committed to protecting the environment, Sharisa uses sustainable practices in all facets of its business, including production, logistics, and customer support, and does not want to hurt the environment in any way.

Sharisa has undoubtedly changed the way makeup is perceived over the years, combining care with beauty and bringing the best from within.

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