From cracking down Google’s algorithm to making it in the top 15 health blogs in India, Rituraj has done it all. Coming from the city of Kolkata, Rituraj is a digital marketer and a health blogger specialising in SEO techniques, affiliate marketing, and advertising. He has qualifications in pharmaceutical technology and certification of appraisal from Google and Microsoft. From being into the core marketing and sales field, he left his job and started his blogging journey. Despite various failures in the SEO field, he finally cracked down the secrets of ranking in Google with his experience.
26-year-old Rituraj Pramanik from Kolkata now ranks in Google for about 30k keywords with his blog site HealthAndHealthier.com. With his strategy, HealthAndHealthier ranks for more than 30,000 keywords presently, breaking the myths put up by SEO gurus that starting a new website can never rank in google or bing.
Rituraj is currently working with several brands, with lifestyle, health affairs and medicines being his core fields of interest. He is currently working on another governmental project which he doesn’t want to reveal.
The journey of his blogging career has been challenging, just like any other bloggers out there. Though he started his main website Health&Healthier about a year ago, he struggled in the digital marketing field for more than five years. One knows the peer pressure when they belong to a middle-class family. You study hard, you get a job and then life goes on.
Even Rituraj followed this path. He completed his studies, got graduated with B.Pharma and finally got a job in a renowned company. But then he realised that this routine was not for him. He grew up as a child who was into taking risks and challenges every day. But in this 9-5 job, there were no challenges involved that he had to take every day. But still, as he mentioned before, being a guy from a middle-class family, one can never take risks financially. So, he continued the job to make enough money which would be enough to run a successful blog. In January 2021, he finally quit his job and dedicated his entire time to growing this blog and digital marketing skills. Well, it’s flourishing well till now. Let’s see where it takes him to.
“A blogger needs to face daily challenges. And this is what I love about blogging. There is a new challenge waiting for you every morning. Be it Google’s updates or your keywords ranking down slowly. You should always stay focused and mentally ready to face these challenges. Learn, practice and implement has been the core of my success,” Rituraj said.
Rituraj is currently partnered up with various brands and promotional services. The journey has been full of ups and downs, from earning almost nothing to a six-digit figure per month ( as of 2021 ). But the actual taste is witnessed when you find success. Rituraj claims to change the fate of Digital marketing in India and would definitely succeed if he continues like this.
Rituraj’s Health Blog: https://healthandhealthier.com Rituraj’s Instagram: https://instagram.com/therituraj